In January of 2008 I sent out an email to several of my friends. In that email I mentioned the fact that there weren’t any fitness sites that I was aware of that really targeted the Geek crowd and that, as Geeks who were somewhat experienced in that field, we should do something about that.
I may or may not have mentioned making money in the process. I’m kinda fuzzy on that part. I’ve been subequently told by that my business model of “I come up with a really good idea and people give me lots of money” was missing a few steps.
I thought it was a good plan, really.