If you’ve watched television at all in the last 10 years or so you are most likely familiar with the name Jared Fogel, and if not you’d likely recognize him if you saw a picture. Jared is “the Subway guy.” For those of you who are not familiar with his admittedly impressive story, the Reader’s Digest version is that back in 1997 Jared lost an incredible amount of weight by following what he termed “The Subway Diet.” The diet program in and of itself was pretty simple. Jared, who had been consuming what he estimates as nearly 10,000 calories a day, replaced two of his meals with six inch sandwiches from Subway’s “7 under 6” menu (sandwiches with a total of less than six grams of fat). He also walked pretty much everywhere and added other types of exercise on top of that. In the end he managed to lose over 240 pounds, and when the advertising executives at Subway caught wind of his success they hired him as a spokesman. That move turned out to be a smashing success for the restaurant chain, and Jared has been associated with them ever since.
While many restaurants have tried to duplicate the success that Subway had marketing themselves as a diet-friendly fast food alternative there is little doubt that Subway has remained the uncontested king of the healthy lifestyle hill. So far they’ve managed to fight off all other pretenders to their throne, but it looks like they may be facing a new challenge from a fairly unlikely source.







New York is probably not the first place you think of when it comes to healthy living. It might be the first place you think of when it comes to pizza, bagels with a shmear, restaurants that are open twenty-four hours a day, street vendors selling hot dogs, and deli sandwiches bigger than your head, but that pretty much proves my point. California generally holds the reputation as the place where the “granola loving health freaks” live, but as is the case with most stereotypes California and New York are actually pretty similar when it comes to the percentage of the population that is considered obese.
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